For creators
Good content should pay, whatever your follower count.
Every Breadshare campaign pays you a base amount for taking part, then shares the rest of the budget by performance. Make something people watch and your share grows.
Free for creators. No follower minimum.

How it works
From sign-up to paid.
- 01
Set up in five minutes
Create your account, connect your social account and tell us what you make. That's your first tier done.
- 02
Join a campaign
Accept a brand's invitation or enter an open challenge. You see the base pay and the pool before you commit.
- 03
Make and submit your video
Upload it for approval, post it on your own account, then paste the link so we can track it.
- 04
Get paid
Base pay in full, plus your share of the pool. Creators share 80% of it; Breadshare keeps 20%. Earnings are confirmed at set checkpoints.
What you earn
Base pay, plus your share of the 80%.
Breadshare keeps 20% of each campaign pool and creators share the other 80% by performance. Base pay is yours in full. Try your own numbers below.
- Shared between creators (80%)
- $400.00
- Breadshare (20%)
- $100.00
An illustration, not a promise of earnings. Your share comes from how your videos perform against everyone else's in the campaign, and the pool unlocks as the campaign hits its targets.
You'd earn
$138.00
- Base pay, guaranteed and paid in full
- $50.00
- Your 22% of the $400 creator share
- $88.00
In the app
Everything in one place.
Collaborations
Your campaigns sorted into to do, in progress and done, so you always know what needs you.
Your numbers, per video
Views, likes, comments and shares for each campaign video, with what it earned.
A live leaderboard
See how your video is doing against the rest of the campaign.
Creator toolkit
The brief, key selling points, brand assets, hooks and a Concept Lab for ideas.
Upload and approval
Send your video to the brand before you post, so you never have to re-shoot after it's live.
Boosts, with your say-so
A brand can ask to put paid promotion behind your video. Nothing happens until you authorise it.

Tiers and Bread
A reason to keep going.
- Earn Bread at fixed rates for the work you put in.
- Climb eight tiers, from Homecook to Breadwinner.
- A tier is never taken away, and spending Bread never costs you one.
- Bread is not money. It unlocks perks in the app and is kept apart from your earnings.
Questions
What creators ask us.
Do I need a lot of followers?
No. There's no minimum, and follower count isn't used to work out your share of the pool.
Read the full answer โHow does a campaign pay?
In two parts. Base pay goes to every creator in full. Then 80% of the campaign pool is shared by performance, and Breadshare keeps 20%.
Read the full answer โWhich platforms does Breadshare support?
We're starting with TikTok. Instagram Reels and YouTube Shorts links are accepted in the app, with full tracking for them to follow.
Read the full answer โBe in the first batch.
We open to the first group of creators on December 1. Leave your email and we'll be in touch when it's your turn.
